2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

Big manufacturer of small cars Maruti Suzuki is ready to cater the demands of the customers who desire big cars. After the success of Toyota’s Innova and Mahindra’s Xylo, Maruti was thinking about making a Next-Gen MUV (Multi utility vehicle) that can help the company to maximize its profits.

Over the years Maruti has lost a substantial portion of its market share to the international players like Chevrolet, Fiat, Ford, Hyundai, Toyota and Mahindra. Now Maruti is looking for new markets and newer possibilities that it can tap to sustain its position.2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

Maruti’s Competition down the years since 2000

The competition for the Maruti has increased several folds over the years. The first competitor that Maruti faced was in the form of Hyundai’s Santro which made its presence felt in early 2000. Santro was able to attract a lot of attention as Hyundai utilized Bollywood Superstar Shahrukh Khan as its brand envoy. Shahrukh was at the peak of his popularity at that particular time therefore a lot of people took notice of Santro.

Santro was better than Maruti’s 800 in terms of interiors, exterior and performance therefore it ate away substantial portion of Maruti 800's market share. Maruti had to introduce Alto and Wagon R( the hatchback that has recently completed 10 lakh sales in India) to win back the market share that other manufacturers took from it. The competition got more intense when Chevrolet introduced Beat, U-VA and Fiat introduced Palio and Ford launched Figo and Fiesta. Maruti Suzuki Swift’s (at that time the consumers favorite) sales were drastically affected after the new players that entered the market.

2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

Maruti’s MPVs humble history

This is not the first time Maruti is thinking about becoming the MPV (Multi Purpose Vehicle)Segment’s leader. Its previous effort was Maruti Omni was launched a year after the launch of its groundbreaking Maruti 800. It also achieved a lot of success in its initial years but after some years its demand started dwindling as several other players with latest technology entered the market.

People started paying attention to comfort of interiors, looks of exteriors and power displacement and Omni wasn’t satisfying their requirements. Versa and Eeco failed miserably as they failed to generate the sales that the company wanted. Company didn’t wait long to launch Eeco when Versa failed miserably and after Eeco’s failure it is launching R3 pretty soon as it is aware of the prospects of this segment.

2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

Unveiling 2011 Maruti Suzuki R3 MPV

As mentioned earlier company won’t take long to launch R3 because it is aware about the potential of this segment and is watching Innova and Xylo generating profits for their respective organizations. Maruti doesn’t have a strong hold on the SUV and MUV market anymore. Omni is history now. Company has made R3 with the latest technology. It has all the features to become MUV leader. It is a little smaller as compared to Innova. It can seat 6-7 people comfortably in it. R3 is based on extended SX4 platform and seems like extended SX4.

2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

It is expected that it will have either Swift’s 1.2 liter K series engine or SX4's 1.6 liter VVT engine. It has Front Wheel drive unlike its competition, FWD is a form of engine transmission layout in which the engine drives the front wheels only. R3 has contemporary FWD transverse engine rather than conventional longitudinal engine arrangement found in a usual four wheeler.

2011 Maruti Suzuki R3 MPV Interiors and Exteriors

The tail gate is quite futuristic and appealing as it is part of rear. Rear hinged doors makes it look like R3 itself is inviting the customers inside the car. Unlike its predecessors a lot of emphasis is laid on the exteriors. The interiors are looking pretty rich as it includes all the latest equipment ahat a customer can ask for. It has all kinds of security and comfort equipment. Beige colored interiors makes it a visual delight for the viewers.

2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

A substantial part of the rear is made of glass. Something which hasn’t been seen earlier. Honda’s BRIO will also have complete glass rear and it will be launched in India probably in September 2011. Maruti has made every endeavor to make the vehicle an overall package and at an affordable price of 7 lakhs it will fire up the MUV market when it would be launched around Diwali.

Prediction for 2011 Maruti Suzuki R3 MPV

Most probably Maruti will change the name of R3. It will be providing the option of 4 cylinder gasoline and diesel version apart from the CNG (compressed natural gas) option. This MUV is better looking than Toyota’s Innova and Mahindra’s Xylo. Maruti has the habit of setting standards for other car manufacturers and it seems like R3 is made keeping that intention in mind.

2011 Maruti Suzuki R3 MPV Price In India, 2011 Maruti Suzuki R3 MPV Review And Photos

It seems like Maruti has learned from its previous failures Versa and Eeco and now it’s about to utilize those failures as stepping stones to achieve a bigger and better success.

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